bounce rate - Category Archive

How Website Speed Can Impact Your Business

Header of this blog post containing the title and a loading browser

Did you know that 47% of website users expect web pages to load in less than 2 seconds? Generally speaking, anywhere from two to four seconds is considered an ideal page load time for a business website—any slower than that, and you start losing traffic (and therefore customers). For this and many other reasons, website speed can have a big … Read More

The Top 4 Most Important Ranking Factors for SEO

Last November, SEMrush.com made a splash with a new study alleging that the top four most important ranking factors for SEO had nothing to do with keywords or backlinks and everything to do with user behavior. Think about that. For years and years, search engine optimizers  have focused mostly or exclusively on tweaking keywords or building backlinks. And those things … Read More