Google Analytics: Can Site Administrators See Your Other Websites?

If you are like me, and you have one Google analytics account with many different websites within it, you might be confused as to what certain users can see and not see. For example, if you have analytics for one of your sites, and you add someone else on as an administrator, will they have access to the analytics for all your other sites? I might not make any sense that they would, but when you go to add them, it says right there: “Administrators have full access to all account profiles.” That SEEMS like it’s pretty clear. People who are administrators have full access to all your account profiles, not just the one you are currently working on.

So how do you add someone to your Google Analytics as an Administrator, without giving them access to your other websites?

Log in to your analytics, go the analytics for the site you would like to set them up as admin on.  Click the Admin button on the top right. Click the “Users” tab. Click “+ New User.” Enter their email address, select the “Administrator” radio button, then select “Add User.”

That’s it! This user will have the ability to do anything with the analytics on this site, but not your other sites. Why is this? Because when the message says, “Administrators have full access to all account profiles,” what it actually is referring to is analytics profiles for that one website.  Direct from Google: “A profile defines which data are available for reports, and which reports are available to the users who are associated with the profile.”

So fear not that you are giving a client or a friend or someone helping you with your analytics full access to your other websites. Google might be pretty ambiguous about that, and search engine results seem to only suggest that these admins WILL have access to your other sites. Hopefully I will be able to help a few people out who aren’t sure what to believe on this issue.