Last November, SEMrush.com made a splash with a new study alleging that the top four most important ranking factors for SEO had nothing to do with keywords or backlinks and everything to do with user behavior. Think about that. For years and years, search engine optimizers have focused mostly or exclusively on tweaking keywords or building backlinks. And those things … Read More
The Importance of CLARITY in Your Website Copy
Clarity is at the heart of every good message, whether you are providing instructions to an employee or communicating your brand via your website. You can’t be vague and general on your website and expect to get any kind of point across. I subscribe to an awesome email newsletter from Philip Morgan, who specializes in helping technical firms, well… Specialize! … Read More
Saving Permalinks Doesn’t Update .htaccess File – WordPress Bug
There is a bug in the current WordPress version (4.9.1) that prevents the .htaccess file from being updated properly when you save the permalinks. Evidently this bug existed in 4.9, but it is still a problem! I noticed this over the last week or two. On multiple WordPress sites, when I’ve gone to update the permalink structure, every page returns … Read More
What to Look for When Choosing a Web Hosting Company
I had a couple questions asked to me recently regarding website hosting, and I figured I would answer them briefly here! Q: What should I look for when choosing a web hosting company? A: Web hosting needs can vary wildly depending on your website and business needs. If you’re a small business with a basic website just getting started, you … Read More
WordPress Website for Burnsville Skin Clinic
We are happy to announce that we have launched the website for a great new skin clinic in Burnsville, MN: The Refinery Skin Clinic. The site is built on the WordPress platform in conjunction with X Theme. The built-in front-end editor allows these clients to make changes to their own website quickly and easily themselves. There’s no need for them … Read More
Video Dashboard for WordPress – Now With Vimeo Support
We just updated the plugin we have in the WordPress repository – Video Dashboard. As many of you already know, this plugin allows you to embed a streaming video into the dashboard of your WordPress website. For a couple years now I’ve been wanting to add Vimeo support to it, and I am happy to report that we have completed … Read More
Why Your WordPress Site is So Slow
Whatever you’ve read in the past about why your WordPress website is slow, throw it away. If you have books, burn them. Because they are all beating around the bush. Take a look at the following chart. What we’ve done here is highlighted the main areas which affect website load times. Website Load Times – Importance of Various Factors Take … Read More